The Craft Beer industry is growing significant all over the world and consumers are more and more conscious in their choice of brands and consumer goods. Trends with demand for local production and local connected brands are giving the Craft Beer industry even stronger positioning on the very competitive beer market.
The African continent is the fastest growing beer market globally and the Craft Beer trend is at an early stage of development. Future demography makes it even more interesting as market. There is specific needs for supporting production technology and financial solutions to promote the entrepreneurial possibilities of creating local brands and local quality production.